Before the understanding how search engine work, we shall require understanding of all other algorithm factor and search ranking factors. There are three way in which search spider work.
- Spiders
- User
- Algorithm
Working Mechanism of Spiders.
Spiders are also called robot, crawler. These crawler crawl the web. In simple words these are software that are used to fine and crawl the web.Spiders collect date from different web pages and store those date into the database of information called search engine index. Spider index different kind of document like html, php , css . Simply search spider index these document.
Working Mechanism of Users.
Users have variety of keyword search. Many users are looking for different kind of keyword search. Almost many user come to search engine for expecting their relevant search. Some user are searching their content from desktop and some from mobile devices. Approximately 49 % user search their content from desktop and about 46 % are from mobile devices. Make sure that yours website is Mobil and desktop friendly. If yours website is not a Mobil friendly, i recommend you simply install plugin that will keep yours website live to android devices such as iPhone , Galaxy , Notepad . Many user are searching their content from Google search engine. Google has almost 80 % of market share and has over five Billion query per day. Some query are never been search before has five million new query per day. They are long tail and short tail keyword search queries. As long tail queries are most searchable. I prefer to recommend long tail keyword search for SEO perspective. The user search keyword in different area of intent. These intent may be informative, navigational and transactional search.Only 10% are transactional and 10 % are navigational search while 80 % are informative search.- Informative search queries
- Navigational search queries
- Transactional search queries
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